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Managing the IB message for parents and students
What makes and IB education valuable for all learners and how do we communicate the benefits in meaningful ways that resonate with students and their parents?
Session recording
Session Presentation PPT Managing the IB message for parents and students [Downloadable PDF.]
In Networking Session Two, participants explore the biggest challenges their schools face when communicating the value of an IB education.
Highlights:
How does the IB core help learners tie all of their learning experiences together, and why should students invest in the core, even if it is not recognized by higher-education institutions?
How do schools offering multiple curriculum options that compete for students promote the Diploma Programme without showing favoritism?
What types learning focused engagements can immerse stakeholders in the most valuable elements of IB education?
What is the impact of designing a timeline for introducing the IB in stages that cultivate student and parent attitudes to learning that make the IB one of the most appealing choices?
Messaging Toolkit
Managing the IB message for parents and students in digital contexts [Downloadable Prototype PDF.]
NEW… IB Diploma Programme Presentation Toolkit [Downloadable PDF.]